The Role of AI in Revolutionizing the Restaurant Industry
July 11, 2024
Note: We reveal investment insights through the quotes of top business leaders.
Key Takeaways
- AI enhances customer experience through Voice AI, personalized offers, and tech partnerships, improving convenience and satisfaction.
- Operational efficiency is boosted by AI, leading to margin expansion, reinvestment, and better throughput.
- AI optimizes supply chain management, improving resource allocation, procurement productivity, and reducing costs.
Enhancing Customer Experience with AI
Companies like Yum! Brands, Starbucks, and Domino's Pizza are leveraging AI to enhance customer experiences through initiatives like Voice AI, personalized digital offers, and partnerships with tech giants. These efforts focus on improving convenience, customization, and overall customer satisfaction.
"While many of these initiatives will remain confidential for now, one example that we have shared publicly is Voice AI to enhance our consumer experience." --- (YUM, earning call, 2024/Q1)
"And we're making additional investments in our Deep Brew AI and machine learning platforms to further digitize and fine-tune how we operate our stores while delivering an improved digital customer experience and more personalized customer offers." --- (SBUX, earning call, 2024/Q2)
"Working with Microsoft is to bring that innovation both to the front of the house as well as the back of the house by partnering those with tremendous know how about the Domino's customer with those with great technology know how in Microsoft that can actually partner to actually bring in better solutions both to the customer experience as well as the store experience for the team members in the stores." --- (DPZ, conference, 2024/06/10)
"So, that’s what supports the long-term deployment path as we move forward. Obviously, we have to continue to make investments in things like AI, better leveraging our data, as David mentioned, and as you said, in continuing to enhance the existing platforms that we have." --- (YUM, earning call, 2024/Q1)
"That will give them visibility to the experience that MOP offers. We know with our customers today that when they leverage MOP and they have convenience and they're able to customize, it leads to habituation." --- (SBUX, conference, 2024/06/05)
Improving Operational Efficiency through AI
AI is driving operational efficiency in the restaurant industry by enabling margin expansion, reinvestment, and throughput improvements. Companies like Starbucks, Chipotle, Domino's, and Yum! Brands are leveraging AI to enhance delivery speeds, handle surges in demand, and create data-driven, adaptable organizations.
"I think what's important about all of this efficiency focus though is not only is it leading to real tangible financial benefits in margin expansion, but it's also allowing us to unlock investment capability to be able to reinvest back into our business." --- (SBUX, conference, 2024/06/05)
"I am thrilled to share that the momentum and throughput continue to build in the first quarter as we improve by nearly two entrees in our peak 15 minutes compared to last year with each month showing an acceleration." --- (CMG, earning call, 2024/Q1)
"I had a question on the operations and the acceleration, delivery volumes, seemingly just starting and so far you're able to drive the speed improvements, but as the volumes ramp further, I guess it's more of these individual orders on 3P and perhaps more surges of demand at certain times." --- (DPZ, earning call, 2024/Q1)
"our business, strength of our talent and commitment to our shareholders. Going forward, we are moving to solidify ourselves as the multi-brand franchisor of choice through a more efficient adaptable, data-driven organization." --- (YUM, earning call, 2024/Q1)
"We continued to make significant progress scaling our proprietary digital and AI-powered platforms and are excited by plans to accelerate deployment." --- (YUM, earning call, 2024/Q1)
AI in Supply Chain Management
AI is enhancing supply chain management in the restaurant industry by optimizing resource allocation to meet demand and improving procurement productivity, leading to higher gross margins and reduced costs.
"and as well as supply chain capacity to actually make sure that we have enough resources to basically fulfill the demand that we're expecting to see incrementally, demand coming from both same store sales transactions as well as incremental units that we are expecting to continue to grow." --- (DPZ, conference, 2024/06/10)
"This increase was primarily due to higher global franchise royalty revenues resulting from global retail sales growth of 7.3%, as well as higher supply chain gross margins due to procurement productivity, a decrease in the cost of our food basket and slightly lower delivery cost." --- (DPZ, earning call, 2024/Q1)