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The Impact of Changing Macroeconomic Conditions on Telecom Growth

September 21, 2024

Note: We reveal investment insights through the quotes of top business leaders.

Key Takeaways

  • The telecom sector is facing longer sales cycles and reduced consumption, particularly among larger enterprises, impacting growth potential.
  • Inflation and rising interest rates are constraining capital access and pricing power, leading to cautious growth outlooks.
  • Shifts in consumer behavior are prompting telecom companies to adapt their offerings, with value consumers re-entering the market.
  • Technological advancements present both opportunities and challenges, necessitating a balance between growth and margin management.
  • Regulatory changes can either facilitate or hinder competition, emphasizing the need for supportive policies to enhance capital efficiency.

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Current economic landscape affecting telecom growth

The current economic landscape is impacting telecom growth through longer sales cycles and reduced consumption, particularly among larger enterprises. However, companies like T-Mobile are adapting by analyzing capacity usage and maintaining growth momentum across various segments, indicating potential for future expansion despite challenges.

"As a result of the current macroeconomic environment, we have recently experienced certain impacts on our business, including a decline in usage and consumption patterns from certain customers, especially larger enterprise customers, longer sales cycles, and deal downsizing by new customers and of renewals by existing customers, especially larger enterprises." --- (S, sec filing, 2025/Q2)

"We look at every sector and, in fact, smaller geographic elements than a sector and look at the predicted, not current, capacity usage of that sector, assuming ongoing share taking in line with historical norms of share taking in mobile phones, and assuming dramatic growth of usage of mobile phones on a per mobile phone basis, and ongoing growth in line with historical norms of usage for the actual broadband customers that we bring on." --- (TMUS, earning call, 2024/Q2)

"We didn't just get it from one. And I'm particularly pleased that we're really not just driving this, as I've said before, from very aggressive low-ball national offers with low-price entry points to be able to pick up those customers. When you look at our growth of converged services, you should conclude that we're getting incrementally better quarter-over-quarter around marketing to our consolidated basis of either wireless, no broadband, or broadband, no wireless." --- (T, earning call, 2024/Q2)

"It seems like it had a drag on business but less of a drag on consumer. And just -- what are you seeing overall in the wireless market growth, it seems like the industry is continuing to grow, there's been some competitive moves by some of the cable companies recently, maybe just comment on the overall environment out there and your ability to sustain this, as well as the low upgrade rates." --- (VZ, earning call, 2024/Q1)

"customer demand drive the pace of upgrades. Overall, from consumers in major metros to smaller markets and businesses, from large enterprises to SMBs, T-Mobile's durable, differentiated growth momentum continues across the segments, and the most exciting part is that there are still many years of market leading growth runway ahead for our core business." --- (TMUS, earning call, 2024/Q1)

Impact of inflation and interest rates on telecom

Inflation and rising interest rates are creating significant challenges for telecom companies, impacting their ability to raise capital and manage liabilities. Concerns over pricing power and potential volume slowdowns further complicate the landscape, indicating a cautious outlook for growth in the sector.

"Additionally, as further discussed under the caption “Risk Factors” in Item 1A of the 2023 Form 10-K, market volatility and disruption caused by inflation, rising interest rates and supply chain disruptions may impact our ability to raise additional capital through debt financing activities or our ability to repay or refinance maturing liabilities, or impact the terms of any new obligations." --- (AMT, sec filing, 2024/Q2)

"On the churn side, I think first of all, I mean, if you look at the market, of course we see both inflation and -- a higher interest rate." --- (VZ, earning call, 2024/Q1)

"Turning to the balance sheet. Since transitioning to investment grade in 2015, we have strengthened our balance sheet by extending our weighted average maturity from five to seven years, decreasing the percentage of secured debt from 47% to 6%, and increasing the percentage of fixed rate debt from 68% to 90%." --- (CCI, earning call, 2024/Q1)

"Investors are growing concerned over the potential for a volume slowdown in the wireless industry, and also that perhaps the industry has taken as much pricing power as it can for a while, leaving minimal room for further pricing actions." --- (T, earning call, 2024/Q2)

"Additionally, as further discussed under the caption “Risk Factors” in Item 1A of the 2023 Form 10-K, market volatility and disruption caused by inflation, rising interest rates and supply chain disruptions may impact our ability to raise additional capital through debt financing activities or our ability to repay or refinance maturing liabilities, or impact the terms of any new obligations." --- (AMT, sec filing, 2024/Q1)

Shifts in consumer behavior and demand

Shifts in consumer behavior are evident as telecom companies adapt to changing demands. AT&T notes strong subscriber growth, while Verizon highlights the launch of myHome to meet customer needs. T-Mobile observes a trend of value consumers re-entering the market, influenced by macroeconomic factors affecting spending.

"Based on our strong subscriber and EBITDA growth through the first half of the year, we believe our Mobility business is well-positioned to capitalize on a more dynamic wireless market in the back half while achieving our financial targets. Now, let's move to Consumer Wireline on Slide 9." --- (T, earning call, 2024/Q2)

"We're looking into how we can continue to meet our customer demands. And now we also launched, as you saw in the quarter on the consumer side, myHome where we have all the benefits we had from myPlan. We are moving over to myHome." --- (VZ, earning call, 2024/Q2)

"To the premise of your question, this is a year when value consumers, because of these changes, will be re-entering the market." --- (TMUS, earning call, 2024/Q2)

"As gas prices move up and down or fast food prices move up and down, you see stress showing up in certain parts of the low end of the market." --- (T, conference, 2024/05/21)

"Consumer fixed wireless net adds were 218,000, a 15,000 sequential increase as we continue to see healthy demand for reliable broadband even in a seasonally softer quarter.Verizon business continued strong execution with 160,000 fixed wireless access net adds, a quarterly record." --- (VZ, earning call, 2024/Q2)

Technological advancements and their impact

Technological advancements are reshaping the telecom landscape, presenting both opportunities and challenges. Companies like Verizon and Google highlight the need to balance growth with margin management while adapting to innovations like open access networks and enhanced video capabilities, which are crucial for competitive dynamics.

"Working thesis: accelerated technological growth will make it harder to perceive cycles." --- (VZ, Twitter, 2024/07/15)

"I wanted to know if you could talk a little bit about both the opportunities and the challenges of operating at scale in a time like this where there's a lot of technology innovation going on and how you see the elements of trying to strike a balance towards moving the organization forward while still continuing to both invest for growth as well as balance margins. Thanks so much." --- (GOOG, earning call, 2024/Q1)

"how do you think they'll impact the competitive dynamics? Well, I think we're going to continue to see more open access networks show up in the United States for a variety of reasons." --- (T, conference, 2024/05/21)

"So I see that as an opportunity going forward, but some slight impact on volumes this quarter.On the upgrades, as you have seen the upgrades has been a little bit low for a while." --- (VZ, earning call, 2024/Q2)

"Advancements in video understanding and multimodality are taking Search to a whole new level." --- (GOOG, Twitter, 2024/05/14)

Regulatory changes influencing telecom growth

Regulatory changes significantly influence telecom growth by either facilitating or hindering competition and service offerings. Companies like AT&T and T-Mobile emphasize the need for supportive regulations to enhance capital efficiency and accelerate infrastructure build-out, while also facing potential compliance costs and uncertainties from new legislative actions.

"We continue to support regulatory and legislative measures and efforts, at both the state and federal levels, to reduce inappropriate regulatory burdens that inhibit our ability to compete effectively and offer needed services to our customers, including initiatives to transition services from traditional networks to all IP-based networks." --- (T, sec filing, 2024/Q2)

"That being said, if we can lay track for the long-term in a very capital efficient way, we're open-minded, and we really like this model that we've struck with EQT and Lumos and can't wait to get started and get this approved through the regulatory bodies and begin to see build out accelerate." --- (TMUS, earning call, 2024/Q1)

"Other revenue increased during both the three and six months ended June 30, 2024 compared to the similar periods in 2023 primarily due to: • an increase of $46 million and $79 million for the three and six months, respectively, driven by regulatory surcharges, primarily related to higher net Federal Universal Service Fund surcharge rates, along with an increase in other regulatory surcharges; and • an increase of $29 million and $61 million for the three and six months, respectively, related to device protection offerings primarily due to pricing actions and changes in the products offered." --- (VZ, sec filing, 2024/Q2)

"Legislative, regulatory and litigation actions could result in increased costs of compliance, further regulation or claims against broadband internet access service providers and others, and increased uncertainty in the value and availability of data." --- (T, sec filing, 2024/Q1)

"This joint venture will amplify our ability to change lives through the transformative power of fiber optic internet. The transaction is expected to close in late 2024 or early 2025, subject to customary closing conditions and regulatory approvals." --- (TMUS, press release, 2024/04/25)

Competitive dynamics in the telecom sector

Competitive dynamics in the telecom sector are characterized by companies like T-Mobile and AT&T focusing on quality customer acquisition and superior technology. T-Mobile emphasizes its network speed advantage, while AT&T aims to attract customers with competitive offerings. Verizon also reports growth in broadband, indicating ongoing competition for market share.

"If you look nationwide, don't look at somebody's favorite denominator, but just look nationwide at all of the customers and all of the experience that all the customers are having, we're actually pulling ahead and our average speeds are double our competitive benchmarks." --- (TMUS, earning call, 2024/Q1)

"It's not an adjustment to our plan. We're going to continue to go find those quality customers with a competitive offering and bring them in, and that will ultimately sustain the business going forward. And I don't think this is an issue of price increases -- for price increases sake." --- (T, earning call, 2024/Q2)

"We have the winning technology and our competitive position is stronger than ever." --- (S, earning call, 2025/Q2)

"As with mobility, we saw good momentum with the broadband net adds as we exited the quarter and we expect that to continue." --- (VZ, earning call, 2024/Q1)

"It's really a sector by sector assessment, neighborhood by neighborhood, as to where will we have excess capacity, because that sector gets hung in order to give the kind of competitive experience that we were just coffee talking about." --- (TMUS, earning call, 2024/Q1)

Future growth projections in telecom sector

Future growth projections in the telecom sector are optimistic, driven by increasing data demand and strategic partnerships. Companies like American Tower and Crown Castle anticipate double-digit revenue growth through densification and support for both major and smaller operators, while Verizon reports steady revenue and operational improvements.

"Today, the vast majority of our revenues in Europe, Africa, and Latin America come from leading [ph] customers with competitive end market scale. Meaningful enhancements to our counterparty profile over the past several years have come in part due to carrier consolidation, but also as a result of proactively aligning growth initiatives and capital allocation both through development or M&A to our doing business with market leaders, and we remain committed to growing in Tier 1 global MNOs across our footprint. In some cases, particularly where growth capital is not required, we may also support network rollouts of new entrants or smaller operators." --- (AMT, earning call, 2024/Q2)

"But generally speaking, the type of data demand growth that we see in the future, and that's estimated, we just -- we remain very optimistic that data growth is going to drive more densification, and it will drive more demand for small cells over time, which will lead to the type of double-digit revenue growth that we forecast into the future." --- (CCI, earning call, 2024/Q2)

"In the second quarter, we saw wireless service revenue climb 3.5% year-over-year, adjusted EBITDA rise by 2.8%, and free cash flow increased 3% compared to last year. Our improving operations and results build on our first quarter momentum, keep us on track to meet our 2024 financial guidance and are paving the way for a sustained growth." --- (VZ, earning call, 2024/Q2)

"It was supported by broad-based step-ups across our major US customers. Now, while there's always some level of risk associated with our expectations in the services segment, I'm pleased to say that what we've seen thus far supports the 2024 guidance we provided in February, including approximately $195 million, the expected services revenue contributions, approximately 4.7% organic tenant billings growth, and $180 million to $190 million in year-over-year co-location and amendment growth, one of our strongest years to date." --- (AMT, earning call, 2024/Q1)

"We are encouraged by these levels of growth at this time with our tower business generating growth in-line with our current expectations, the uptick in small cell activity resulting in higher growth compared to the last couple years, and our fiber solutions business delivering growth above our 3% expectation, despite the changes we made to our operating plan." --- (CCI, earning call, 2024/Q2)

Global supply chain issues affecting telecom operations

Global supply chain issues are significantly impacting telecom operations, as highlighted by executives. Verizon's Sandra Cutrona noted challenges like labor shortages and unforeseen demands, while AT&T reported increased equipment costs affecting operational expenses. Apple emphasized the need for competitive production within the supply chain, underscoring its critical role in telecom.

""The adoption of bandwidth-intensive, innovative technologies requires a reliable and secure connection that works across the entire enterprise facility. This joint study reveals that operations and IT executives are facing challenges like unforeseen demands, labor shortages, and supply chain issues," said Sandra Cutrona, Vice President and Head of Business Development for Customer Unit Verizon, Ericsson North America." --- (VZ, press release, 2024/08/13)

"In terms of the operational side or supply chain side, we are producing there, from a pragmatic point of view, you need to produce there to be competitive." --- (AAPL, earning call, 2024/Q2)

"Operations and support expenses decreased in the first quarter of 2024, primarily driven by lower personnel costs associated with ongoing transformation initiatives, lower marketing and customer support expenses, partially offset by higher equipment costs." --- (T, sec filing, 2024/Q1)

See also