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Eco-Friendly Investments: The Future of Sustainable Packaging

July 24, 2024

Note: We reveal investment insights through the quotes of top business leaders.

Key Takeaways

  • Innovation and sustainability are key drivers in the packaging industry, with companies like Coca-Cola and Amazon leading the way.
  • Regulatory requirements are pushing companies to adopt sustainable packaging, though they also introduce financial uncertainties and increased costs.
  • Consumer demand for eco-friendly packaging is prompting companies to innovate and offer more sustainable options.
  • Corporate strategies, such as Walmart's long-term supplier agreements and Google's Single-Use Plastics Challenge, are crucial for advancing sustainable packaging solutions.

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Innovation and sustainability are driving current market trends in packaging. Coca-Cola emphasizes developing sustainable packaging and achieving high recyclability rates, while Amazon focuses on predictive models for eco-friendly packaging and shareholder proposals to reduce plastic usage. These efforts highlight a significant industry shift towards more sustainable practices.

"From creating new products and brand extensions to the development of more sustainable packaging to more efficient equipment and the use of technology to improve our business, we believe innovation is a key enabler in creating value." --- (KO, event transcript, 2024/05/01)

"All that info helps the model predict the more sustainable packaging to use while still protecting the items." --- (AMZN, Twitter, 2024/04/22)

"So I want to drill in a bit on innovation, but not just on product innovation, because you've also looked to drive bigger and smarter innovation across packaging, across marketing sorry, across equipment we find in the market." --- (KO, conference, 2024/06/06)

"Our company is overdue on taking action on this important issue. Shareholders will benefit from this proposal by being able to clearly assess company policies and practices versus peers if Amazon agrees to report on its plastic footprint across company sectors and commits to goals to reduce the amount of plastic used for packaging globally. Please vote yes on this shareholder proposal number 11. Thank you." --- (AMZN, event transcript, 2024/05/22)

"And so we invest through the world without waste in collecting and recycling the equivalent of 1 bottle a can for every one we sell. As of 2022, 90% of our global packaging is recyclable, and so far, 61% of the equivalent of the bottles and cans we introduced in the market were collected and refilled or collected and recycled." --- (KO, AGM, 2024/05/01)

Regulatory Impacts on Sustainable Packaging

Regulations are driving sustainability in packaging by encouraging waste reduction and recycling, but they also lead to increased costs and investments. The unpredictability of future taxes and regulations adds financial uncertainty, while climate change laws further complicate compliance efforts.

"Further, some regulations apply to all products using certain types of packaging (e.g., plastic), while others are designed to increase the sustainability of packaging, encourage waste reduction and increased recycling rates or facilitate the waste management process or restrict the sale of products in certain packaging." --- (PEP, sec filing, 2024/Q2)

"These new or increased legal or regulatory requirements, along with initiatives to meet our sustainability goals, could result in significant increased costs and additional investments in facilities and equipment." --- (PEP, sec filing, 2024/Q2)

"Because of this, we cannot predict the scope or form potential taxes, regulations or other limitations on our products or their packaging may take, and therefore cannot predict the impact of such taxes, regulations or limitations on our financial results." --- (PEP, sec filing, 2024/Q2)

"packaging used vary by jurisdiction. Because of this, we cannot predict the scope or form potential taxes, regulations or other limitations on our products or their packaging may take, and therefore cannot predict the impact of such taxes, regulations or limitations on our financial results." --- (PEP, sec filing, 2024/Q1)

"Risks Associated with Climate Change Certain jurisdictions in which our products are made, manufactured, distributed or sold have either imposed, or are considering imposing, new or increased legal and regulatory requirements to reduce or mitigate the potential effects of climate change, including regulation of greenhouse gas emissions and" --- (PEP, sec filing, 2024/Q1)

Consumer Demand for Eco-Friendly Packaging

Consumer demand for eco-friendly packaging is driving companies like Procter & Gamble to innovate and provide better value, Coca-Cola to offer waste-minimizing and carbon-reducing packaging options, and Amazon to promote climate-friendly solutions, despite criticisms of their broader climate efforts.

"I think the organization's confidence to be able to do that has gone up exponentially over the past 2 years because of the combination of pricing with innovation and therefore providing better value to the consumer, better perceived value to the consumer even as we needed to price and that has resulted in market growth, growth." --- (PG, conference, 2024/05/14)

"Amazon pats itself on the back for its climate efforts, but the company does next to nothing to protect its workers who are suffering climate change every single day or ensure that folks like me and my coworkers don't get the short end of the stick as the company pushes advanced technologies like autonomous vehicles, which their manufacturers promote as climate friendly solutions?" --- (AMZN, event transcript, 2024/05/22)

"Why don't you shift over to more environmentally friendly packaging like glass or aluminum?" --- (KO, event transcript, 2024/05/01)

"The company will be providing packaging options to help minimize waste and reduce carbon emissions." --- (KO, press release, 2024/04/10)

Corporate Strategies for Sustainable Packaging

Walmart is focusing on long-term agreements with suppliers and sustainability initiatives to ensure a steady food supply and significant reductions in greenhouse gas emissions. Google has launched the Single-Use Plastics Challenge to encourage food and beverage companies to reduce their plastic footprint, promoting sustainable packaging solutions.

"And so we're really proud of our position from a supply chain standpoint. We worked diligently to provide resilience across the food supply chain over the past couple of years.I'm working on a number of initiatives, Doug, things like long term agreements with our suppliers to make sure that they can make the investments they need to secure future food supply, working diligently in things like sustainability across the key stakeholder groups to equip farmers to make sure that our food supply is steady for years to come." --- (WMT, event transcript, 2024/06/05)

"Last year we launched the Single-Use Plastics Challenge, inviting food and beverage companies to share solutions for reducing the industry's plastic footprint. Learn more about the winners https://t.co/9r022RBIq6" --- (GOOG, twitter, 2024/05/23)

"As it relates to our engagement with communities and our work to strengthen our planet, last year, Walmart and the Walmart Foundation gave more than $1,700,000,000 in cash, food and products in the communities we serve, and our suppliers helped us meet our project gigaton goals years ahead of schedule. Our suppliers reported projects that are expected to reduce, avoid or sequester more than 1,000,000,000 tons of greenhouse gas emissions by 2030." --- (WMT, event transcript, 2024/06/05)

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