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Business and IT Outsourcing: Future Prospects Amid Industry Challenges

August 8, 2024

Note: We reveal investment insights through the quotes of top business leaders.

Key Takeaways

  • Market Trends: Outsourcing is evolving with trends like DevSecOps in cloud environments, consulting in transformational deals, and the impact of generative AI.
  • Technological Advancements: Innovations in cloud, AI, and digital transformation are driving operational efficiencies and meeting evolving business needs.
  • Regulatory and Geopolitical Challenges: Uncertain economic outlook and geopolitical risks are impacting client spending and demand in the IT outsourcing industry.
  • Cost and Efficiency Benefits: Clients prioritize cost savings and operational efficiency through outsourcing, focusing on productivity infrastructure and AI-driven solutions.
  • Future Outlook: Despite inherent risks and uncertainties, strategic investments in outsourcing aim to drive future growth.

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Accenture's market share growth and revenue increase, the historical evolution of outsourcing trends, the rise of DevSecOps in cloud environments, the inclusion of consulting in transformational deals, and the impact of generative AI are key trends shaping the current outsourcing market.

"We continue to take market share on a rolling four-quarter basis against our basket of our closest global publicly traded competitors, which is how we calculate market share, with revenues of $16.5 billion for the quarter, up 1.4% in local currency and slightly above the midpoint of our FX adjusted range." --- (ACN, earning call, 2024/Q3)

"The last time when technology had to be invested into enterprises back in the early '90s, when there was an information age and there was a proliferation of technologies in enterprises, The only way the pull happened then was because outsourcing was done through an offshoring wave." --- (CTSH, conference, 2024/05/21)

"What are the Current Market Drivers? Growing Emergence of DevSecOps in the Cloud Environment The burgeoning prominence of DevSecOps within cloud environments is unfolding as a pivotal trend driving technological evolution. However, recent surveys" --- (IBM, press release, 2024/05/23)

"Well, those larger transformational deals, just to be clear, Bryan, they do have both consulting and outsourcing -- excuse me, managed services type of work with them." --- (ACN, earning call, 2024/Q3)

"The only thing I can say is in this market, you could win using generative AI, you could increase your win rates, you could create new deals, you could generate more momentum with your clients, equally you could flip it around and use it on your own self to disrupt your own development cycles of our teams and create productivity, which you can share with your clients and then create a flywheel of winnability through it.So, I mean, right now, we are talking about projects which we are doing, we are talking about platforms and how many clients have onboarded on platforms." --- (CTSH, earning call, 2024/Q2)

Technological Advancements Driving Outsourcing

Technological advancements such as cloud innovation, AI workloads, and digital transformation are driving the outsourcing industry. Companies like Microsoft, IBM, Amazon, Google, and Accenture emphasize innovation in infrastructure, hybrid cloud, AI, and modernization to enhance operational efficiencies and meet evolving business and government needs.

"And as we go through this shift, we are focused on two fundamental things: First, driving innovation across a product portfolio that spans infrastructure and applications so as to ensure that we are maximizing our opportunity, while in parallel continuing to scale our cloud business and prioritizing fundamentals, starting with security." --- (MSFT, earning call, 2024/Q4)

"are driving the operational efficiencies of productivity so we could create the investment flexibility in driving innovation in core areas of growth that we still see very strong, hybrid cloud, Gen AI, digital transformation, automation, application modernization and that's where our focus area is." --- (IBM, conference, 2024/05/20)

"During the first quarter, we saw growth in both generative AI and non-generative AI workloads across a diverse group of customers and across industries as companies are shifting their focus towards driving innovation and bringing new workloads to the cloud." --- (AMZN, earning call, 2024/Q1)

"The people on this call know that if a technological advancement is not the focus of every business and government, they will be left behind." --- (GOOG, earning call, 2024/Q2)

""Our goal is to rapidly deliver on a modernization vision that will empower the Army to improve its agility, as well as its application and data availability, in critical mission systems that drive force resiliency." The U.S. Army Cloud Modernization and Migration contract includes a one-year base ordering period with two optional years." --- (ACN, press release, 2024/05/06)

Regulatory and Geopolitical Challenges

Geopolitical uncertainty and regulatory changes are significantly impacting client spending and demand in the IT outsourcing industry, as highlighted by Cognizant and IBM. Prolonged geopolitical risks, inflation, and the advent of AI technologies contribute to an uncertain economic outlook, affecting business priorities and industry dynamics.

"On a sequential basis, revenue was flat from the prior quarter. Across global industry segments and geographies, we have seen the uncertain economic outlook and volatile geopolitical environment way on our client-spending priorities, which has kept their discretionary span muted." --- (CTSH, earning call, 2024/Q1)

"The geopolitical uncertainty has gone longer than most people expected and that weighs into people's heads about what that might happen." --- (IBM, earning call, 2024/Q2)

"As we have all seen in recent earning results for our peer companies and economic headlines, the demand environment remains uncertain and geopolitical risks continue." --- (CTSH, earning call, 2024/Q1)

"The uncertainty is because of the geopolitical situation, inflation rates and everything else and the change is because of the advent of AI technologies." --- (CTSH, conference, 2024/05/21)

"Okay. Okay. We've heard that too as far as whether it's forced by regulatory change or disruptors in your industry, right, competitors coming in at a certain point you can't hold the purse strings." --- (CTSH, conference, 2024/05/30)

Cost and Efficiency Benefits

Clients are prioritizing cost savings and operational efficiency through outsourcing, with investments in productivity infrastructure and AI-driven solutions enhancing these benefits. Large deals often focus on cost takeout, vendor consolidation, and efficiency improvements, leading to significant operational gains and faster product development.

"In addition, clients continue to be focused on initiatives designed to deliver cost savings and operational efficiency, as well as projects to accelerate growth and improve customer experiences." --- (ACN, sec filing, 2024/Q3)

"If you don't have the right to win, there's no chance. We think we have invested heavily on this productivity infrastructure, which is allowing us to do this at a highly optimized, very efficient cost model." --- (CTSH, conference, 2024/05/21)

"AI-driven productivity, in particular, continues to be a top priority for businesses for both cost reductions and new revenue opportunities." --- (IBM, sec filing, 2024/Q2)

"Leaders are also expecting to see significant benefits. They are eight times as likely to reduce the time it takes to develop and launch new products by 30%, 8.5 times as likely to develop eco-friendly products, and six times as likely to improve the efficiency of engineering resources by 30%." --- (ACN, press release, 2024/07/08)

"Essentially, most of the large deals are on cost takeout, vendor consolidation, productivity, efficiency kind of deals." --- (CTSH, earning call, 2024/Q1)

Automotive and IT sectors are driving outsourcing trends with a focus on software-defined vehicles and IT-OT convergence. Despite challenges like weak discretionary spending and global election uncertainties, growth in storage solutions, cloud-first infrastructure, and AI-driven data management are key trends shaping the industry.

"In addition, we have seen positive trends amongst automotive customers in area like software-defined vehicles and in our Products and Resources segment where the convergence of IT and operational technology is driving transformation and digitization priorities." --- (CTSH, earning call, 2024/Q1)

"On one hand, you have a big backlog, a lot of large deals. You have strong inorganic growth, but on the other hand, the sector is struggling with this weak discretionary spend, and there's uncertainty with global elections in the second half of the year." --- (ACN, earning call, 2024/Q3)

"Storage delivered growth again this quarter, including growth in high-end storage tied to the z16 cycle and solutions tailored to protect, manage, and access data for scaling generative AI. Looking at infrastructure profit, we delivered solid gross profit margin expansion and segment profit accelerated." --- (IBM, earning call, 2024/Q2)

"I am extremely proud of the progress the team has made and I'm confident in our opportunities ahead. Looking back over the last 18 months, we believe our strategic investments and focus on improving our operational rigor has further strengthened a foundation on which we can drive sustainable revenue and earnings growth." --- (CTSH, earning call, 2024/Q2)

"This requires using the right mix of cloud-first infrastructure and corresponding practices for agility and innovation, data and AI for differentiation, applications and platforms to accelerate growth, next-generation experiences and optimized operations—with security at every level." --- (ACN, press release, 2024/07/17)

Customer Satisfaction and Feedback

Cognizant, IBM, and Accenture have all reported significant improvements in customer satisfaction through digital transformation and AI solutions. Cognizant's initiatives have optimized field activities and improved Net Promoter Scores, while IBM's AI-driven interactions have enhanced customer satisfaction and first contact resolution. Accenture's digital efforts also focus on increasing customer satisfaction.

"As a result, the solution optimized field activities with real-time information aiding in decision-making that improved customer satisfaction." --- (CTSH, press release, 2024/04/25)

"Driving an AI-first Digital-first experience, we were able to move up a third of interactions to messaging, and AI handles complex healthcare interactions with 60% effectiveness, while delivering much higher customer satisfaction and first contact resolution. Medtronic: IBM, Microsoft and Medtronic Drive AI-Powered Automation. We are so fortunate to live in a time of limitless potential, a time where we can experience first-hand the power of collaboration." --- (IBM, press release, 2024/05/21)

""This team's extensive technology and industry expertise advances our company's strategy of growing our base of energy-retail customers through digital transformation." Scott Tinkler, a senior managing director and global Utilities lead at Accenture, added, "The leading utilities are laser-focused on strengthening and modernising their digital core so they can better manage the accelerated rate of change in the industry while increasing customer satisfaction." --- (ACN, press release, 2024/06/03)

"We are very much looking forward to this collaboration." Key performance indicators for Cognizant's performance include the Net Promoter Score, which will measure internal and external customer satisfaction and the impact of Cognizant's services on Unitywater's IT users, operational efficiency, and productivity improvements." --- (CTSH, press release, 2024/07/28)

"On the client side, data from our project-level client feedback process for the first quarter of this year shows a 39% improvement in our net promoter score regarding our project delivery quality over the last two years." --- (CTSH, earning call, 2024/Q1)

Risk Management in Outsourcing

IBM manages currency risk in outsourcing by linking prices and contracts to U.S. dollars. Additionally, they emphasize engineering trustworthy AI to reduce risk and gain confidence from customers, employees, and regulators.

"Generally, we manage currency risk in these entities by linking prices and contracts to U.S. dollars. Management Discussion – (continued)" --- (IBM, sec filing, 2024/Q2)

""In their enthusiasm to embrace the benefits of this potent new technology, it's critical that financial services leaders ensure their institutions are taking steps to engineer trustworthy AI designed to reduce risk and win the confidence of their customers, employees and regulators." Key Study Findings BFM CEOs are hedging their bets on generative AI to stay competitive and are willing to take risks to achieve this." --- (IBM, press release, 2024/06/05)

Future Outlook and Predictions

Accenture highlights the inherent risks and uncertainties in predicting future performance in the Business and IT Outsourcing industry. Despite these challenges, the company emphasizes its strategic investments aimed at driving future growth, underscoring a cautious yet optimistic outlook.

"These statements are not guarantees of future performance nor promises that goals or targets will be met, and involve a number of risks, uncertainties and other factors that are difficult to predict and could cause actual results to differ materially from those expressed or implied." --- (ACN, press release, 2024/06/20)

"These statements are not guarantees of future performance and involve risks, uncertainties and assumptions that are difficult to predict." --- (ACN, sec filing, 2024/Q3)

"Like that is -- so it's all about future growth. And I gave a lot in the script today to just help bring to life just how strategic our ability to invest is as we think about future growth." --- (ACN, earning call, 2024/Q3)

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